Paid Advertising & Performance Marketing

Build & Launch Effective Ad Campaigns

I’ll create and manage ad campaigns across platforms like Google Ads, Meta, and more. From defining objectives to crafting compelling sponsored content, we’ll drive traffic that converts.

  • Sponsored ads tailored to your business goals

  • Google Ads setup, including budgeting and bidding strategy

  • Campaign structure development for optimal targeting

Define KPIs & Align Campaign Objectives

We’ll identify the goals of your campaign and the purpose of your landing pages. Based on those insights, I’ll develop targeted ads that support measurable performance metrics.

  • Define KPIs like ROAS, AOV, and CVR

  • Align ad creative with landing page purpose

  • Build campaigns from a clear brief and strategy

Analyze & Optimize Ad Performance

Through in-depth data analysis, I’ll uncover what’s working—and what’s not. Using pivot tables, visual charts, and custom dashboards, I’ll translate ad performance data into actionable insights.

  • Compare metrics across platforms (Google, Meta, etc.)

  • Provide performance reports using visuals (pie charts, graphs)

  • Make informed recommendations to improve ROI

Let’s make your advertising budget work smarter!